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Matt Sornson

Matt Sornson

30 posts

Matt Sornson Matt Sornson ·

Building data into your sales team

84% of sales leaders say they rely on data, but only 2% claim to have a real grasp of it. So to help you turn data into your sales team's competitive advantage, we're sharing four practical ways to build effective, data-driven selling into the fabric of your company....

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Matt Sornson Matt Sornson ·

Personalized live chat for B2B SaaS

How to give your sales team more at bats with high-value site visitors Greeters welcome over one million customers per day at Apple Store doors around the world. The first touch is such an important part of the well-oiled Apple Store machine—which makes double the revenue per square foot...

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Matt Sornson Matt Sornson ·

Accurate sales forecasting

No company can perfectly predict how much revenue they will make in a given month, quarter or fiscal year just like no meteorologist can perfectly predict the weather. There are simply too many variables to consider. But perfection is not the goal. Forecasting is about getting close enough to make...

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